Contact: Beth Blake
203.840.5451
bblake@reedexpo.com
(NEW YORK, NY) - ISC Solutions, a part of the upcoming Security Week, has added an additional level to its existing strategic partnership with the Connecticut Alarm & Systems Integrators Association (CASIA), the New York Burglar and Fire Alarm Association (NYBFAA) and the New Jersey Burglar and Fire Alarm Association (NJBFAA). Each association will endorse and support the new "Tools of the Trade" pavilion at the upcoming event, being held Nov. 2-3 at the Javits Convention Center through direct and e-mail promotion to their members. The Tools of the Trade pavilion will feature those products used by dealers and installers to run their business such as business software as well as tools used in the preparation for, maintenance and installation of a small or large security system.
The Tools of the Trade pavilion will be a dedicated area on the show floor showcasing tools, safety equipment, gear, software and technology to support the bidding process and project & compliance management; among others. Supporting this area will be a special promotion called ISC Solutions "Tool Bucks." Tool Bucks are coupons that will be handed out at the entrance offering a discount at various Tools of the Trade exhibits. CASIA, NYBFAA, NJBFAA will promote this opportunity to their combined memberships.
"Tools of the Trade is an excellent opportunity for dealers, installers and integrators to source the everyday tools they use on the job as an added incentive to attend ISC Solutions this year," said Ed Several, SVP & General Manager, ISC Events portfolio.
For more information about participation, contact Karen Salerno, ISC Solutions, 203.840.5826 or ksalerno@reedexpo.com. For more information about ISC Solutions: www.iscsolutions.com.
Security Week:
- Security Week is comprised of separate, yet inter-related events:
- Security 500 (Nov. 1, Roosevelt Hotel); Executive conference on managing and measuring the value of the security function within organizations;
- Securing New Ground (Nov. 1-2, Roosevelt Hotel) Executives, investors and users of security technology gather to interact and discuss what's on the horizon.
- ISC Solutions (Nov. 2-3, Jacob Javits Convention Center); Interactive Conference and Event for Northeast security professionals.
- Security Week GALA (Nov. 2) Honors the achievements and contributions of security industry leaders with the George R. Lippert Memorial Award presented by The Security Industry Association (SIA), and the Fred V. Morrone 9/11 Memorial Award presented by the InterPort Police Association.
Security Week will bring together the entire security distribution channel to focus on the business of security in the metropolitan New York area. For more information on participating, visit www.securityweekonline.com
Security Industry Association (SIA):
The Security Industry Association is the leading trade group for businesses in the electronic and physical security market. SIA protects and advances its members' interests by advocating pro-industry policies and legislation on Capitol Hill and throughout the 50 states; producing cutting-edge global market research; creating open industry standards that enable integration; advancing industry professionalism through education and training; opening global market opportunities; and providing sole sponsorship of the ISC Events, the world's largest security trade shows and conferences.